Project description
Promotional leaflet for Box Live TV national concert tour. Aimed to raise awareness of the Box Live TV tour amongst call centre staff. Who in turn would pass on information to callers requesting tickets for the event.
Solution
Lively graphics, plus illustrations based on road signs (that simultaneously carried tour dates), show the journey that the road show would take around the country.
Information is broken into bite size chunks for easy digestion by a young audience.
